
The Certainty That Never Comes
I used to think that confident people just knew what they were doing. Like they had unlocked some secret execution playbook that I didn't know about.
Insights & Perspectives
Thoughts on sales enablement, leadership, personal growth, and building high-performance revenue organizations.

I used to think that confident people just knew what they were doing. Like they had unlocked some secret execution playbook that I didn't know about.

One thing I've noticed over time is how quickly content adds up in Enablement. Most Enablement teams don't have a creation problem. They have a clutter problem.

For those who have worked with me before, this won't be a surprise. One of the first things I'd clean up in almost any Enablement org? The instinct to say yes to everything.

It's that time of year again. There's something about spring cleaning that forces you to ask: Why am I still holding onto this?

One of the fastest ways to lose trust with salespeople in enablement is to forget what their day actually feels like. It usually does not happen all at once.

This year, I started working with a performance coach. Not because I was struggling. On paper, everything was strong. But internally, I could feel a pattern I didn't love.

In Enablement, we love putting the top rep on stage, and sometimes that has a real impact. But high performance and high transferability are not the same skill.

One lesson I've learned the hard way: If you don't slow down before launching something new, you pay for it later.

I very rarely post anything about my personal life on LinkedIn. If I'm honest, I don't think I ever have. Over the last year, I navigated a demanding period outside of work.

I just left a meeting that made one thing very obvious. I'm going to have to work differently. Faster. More flexible. Less attached to how things used to be done.